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. https://pharmaceutical.report/Resources/Whitepapers/255efa90-e795-430f-931e-9d0e0f1894d7_Patient-centricity-How-does-BIUK-measure-up_white-paper-Feb2016.pdf
whitepaper
SHARESHARESHARE
PATIENT CENTRICITY: HOW DOES BOEHRINGER INGELHEIM UK MEASURE UP?
In 2015 Boehringer Ingelheim UK set out on a pioneering journey with two clear aims in mind. One was to define what it means for a pharmaceutical company to be patient centric and, the second, to generate a broad set of internal and external measures to systematically quantify that. ALAN SUMNER DOWNLOAD