Digital Healthcare Marketing and Engagement Solutions

May 10, 2018

Truven Health Analytics™ offers a full suite of digital marketing and engagement services and support for healthcare organizations. These services range from email list management and execution; to multilayered, multimodal, lead nurturing campaigns; to fully automated patient engagement messaging and trigger communications.

Spotlight

Amino

Amino is a healthcare financial wellness benefit that eliminates barriers for employees and their families to access affordable, high-quality medical care. Combining data, design, and consumer-first thinking, Amino offers guidance features that curate each users personalized matches for in-network facilities and provides concierge appointment booking with nearly every doctor in America. Paired with a modern HSA, Amino’s mission is to deliver smarter savings at every turn, so companies and employees get the most from their health insurance plans.

OTHER WHITEPAPERS
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The convergence of the pharmaceutical and medicaldevices industries

whitePaper | May 26, 2022

The medical device and pharmaceutical industries each share in a mission to improve health outcomes, from prevention to intervention. As a result of this shared mission, integration and overlap between these two industries has been taking place for decades.

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A Vision for the Global Generic and Biosimilar Medicines Industry

whitePaper | May 22, 2021

One of the key roles of the generic and biosimilar medicines industry is specifically to promote the widest possible access to affordable medicines with high quality, safety, and efficacy for patients globally by introducing competition into the markets. Despite the many hurdles, the generic medicines companies have clearly lived up to the challenges posed by the pandemic as it is an industry that is quick to adapt and agile in manufacturing scale-up. During the outbreak of COVID-19, this industry was providing most of the medicines needed in Intensive Care Units to ventilate critically ill COVID patients. It is also providing most of the quality medicines dispensed around the world, especially for increasingly prevalent chronic diseases and is therefore a strong contributor to health outcomes globally.

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Non-Clinical Testing Considerations: Drugs vs Devices

whitePaper | November 8, 2022

While drugs and devices differ in their development, clinical trial phases and regulatory guidelines, the most important difference is that medical devices do not achieve their principal action by pharmacological means.

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Pharma R&D Annual Review 2022 Navigating the Landscape

whitePaper | May 7, 2022

Citeline, Welcome to Pharmaprojects' 2022 reviews of trends in pharmaceutical R&D. Take a look at the evolution of pharma R&D and in this article, examine the state of play at the start of 2022.

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Medical Afairs Transformation in Specialty Pharma

whitePaper | March 6, 2022

Pharmaceutical companies with a medical mindset and an empowered Medical Afairs function are well equipped to meet the needs and expectations of patients and society. Yet, as capacity to understand and serve those needs accelerates.

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New technology advances biopharma chromatography productivity

whitePaper | February 16, 2023

Monoclonal antibody drugs (mAbs) make up more than 50 percent of the biologics on the market today, as well as a significant number of new drugs in the development pipeline. The value and impact of these therapies has been dramatic.

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Spotlight

Amino

Amino is a healthcare financial wellness benefit that eliminates barriers for employees and their families to access affordable, high-quality medical care. Combining data, design, and consumer-first thinking, Amino offers guidance features that curate each users personalized matches for in-network facilities and provides concierge appointment booking with nearly every doctor in America. Paired with a modern HSA, Amino’s mission is to deliver smarter savings at every turn, so companies and employees get the most from their health insurance plans.

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