Do patients actually watch all those pharma TV ads?

January 13, 2020

Fewer than one in eight chronic-disease sufferers say they watch when a drug commercial comes on TV, according to one recent study of community users. And for the millennials among them, the percentage is even less so. That’s despite the $5.1 billion spent by biopharma on the medium in 2018. We take a look at these data points and many others from two recent studies on the media habits of patients and doctors.

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Premas Biotech

Premas Biotech is a specialised protein services company offering services in cloning, expression, scale up & process development, and customised assay development. We are ISO9001:2008 company and cGMP compliant. We have done over 400 proteins in past 4.5 years. We have clients across the globe. We have worked successfully on vaccine development, vaccine carrier development, established 100 transient transfected work flow in mammalian cells, in licensed technologies to deliver >1 gram/L Mabs via transient transfected.

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Spotlight

Premas Biotech

Premas Biotech is a specialised protein services company offering services in cloning, expression, scale up & process development, and customised assay development. We are ISO9001:2008 company and cGMP compliant. We have done over 400 proteins in past 4.5 years. We have clients across the globe. We have worked successfully on vaccine development, vaccine carrier development, established 100 transient transfected work flow in mammalian cells, in licensed technologies to deliver >1 gram/L Mabs via transient transfected.

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