CAPTIVATING STATISTICS ON WHY YOU NEED ABM RIGHT NOW

September 2, 2019

Increase in opportunities using ABM programs, according to Gartnerof business buyers conduct more than half of their research online before making an offline purchase (Forrester). Worth wasted in marketing efforts due to misalignment between marketing and sales (Hubspot) of B2B companies have staff that are fully or partially dedicated to ABM programs (SiriusDecisions). Increase in Annual Contract Value (ACV) for companies that implemented ABM (TOPO).

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James Dudley Management

Over the past 20 years James Dudley Management has gained a well-respected name in the European healthcare industry for knowledge based, strategic marketing consultancy and has acquired expertise in a number of key areas.

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