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Which big pharma firms are best at digital?

October 16, 2019 / GEORGE UNDERWOOD

New research by The Worldcom Public Relations Group has ranked pharmaceutical companies according to their usage of digital channels – with Bayer, Pfizer and Boehringer Ingelheim coming out on top. However, the report – called the Digital Health Monitor – also notes that many large pharmaceutical companies are not optimising online and social media communications to their advantage.