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Top Drug Companies, Corporation Reputations and Marketing Budgets

June 20, 2019 / MARK TERRY

The public’s perception of the drug industry can be confusing. For example, a poll conducted by the Kaiser Family Foundation (KFF) on public opinion on prescription drugs and their prices between 2015 and 2018, found that 80% of the public said the cost of prescription drugs was unreasonable. However, 74% in the same poll said that affording the drugs they take is easy.