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. https://www.smithhanley.com/2019/09/26/leveraging-advanced-analytics-pharmaceutical-industry/
blog article
LEVERAGING ADVANCED ANALYTICS IN THE PHARMACEUTICAL INDUSTRY
“Without a doubt, leveraging advanced analytics presents a real and significant opportunity for the pharmaceutical industry,” reports McKinsey in a 2018 article. Pharmaceutical companies know this, they just don’t know how to achieve and quantify business impact beyond hiring the data scientists and investing in the IT infrastructure. READ MORE