Connecting the Dots in Specialty Pharmacy Data

| June 22, 2016

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The rapidly expanding specialty pharmacy market has created unique challenges for pharmaceutical manufacturers looking to obtain dispensing, adherence, and switching data for specialty drugs. Access to timely, anonymized, longitudinal patient data forms the foundation of brand analytics within pharmaceutical manufacturers. While there are numerous syndicated sources for retail pharmacy data for traditional drugs, a comparable source for specialty drug data does not exist. Strong growth within the fragmented specialty pharmacy industry means that specialty drug data are now spread across a large number of pharmacies that include independent pharmacies, retailers/chains, hospitals, health plans, and pharmacy benefits managers (PBMs).

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